Behind the Brand Digital Planner

The Entrepreneur's Planner is designed to help business owners take their businesses to the next level. This workbook will guide you through creating a Business, Branding, and Well-Being plan to help you launch and grow your business.

This guide is for you if you’re looking to:

• Business Foundations: Establish your business and file the correct legal structure.
• Brand Kit: Write down the essentials of your brand, such as Niche, Tagline, and those color HEX Codes to build your brand DNA
• Find Your Audience: Work out your target audience on this lovely worksheet
• Online Presence: Keep track of all of your social media logins, as well as your hosting provider. Never lose essential information!
• Blog post planning: Get your blog posts out more efficiently with this checklist, with room for notes and title ideas (Because we all know how hard it can be to come up with a catchy title!)
• Content post ideas: Track all of your content ideas as they come to you, and mark them off when you’ve published your content online
• Product and Services Planning: Plan your products so you have a clear idea of exactly what you want to launch. Including Price, What problem you are solving for your customer, and Notes & Ideas
• Weekly Schedule: Everything you need to do, divided by categories. Separate your tasks to allow for easy delegation
• Monthly review sheets: Compare this month’s stats to last month’s so you can see where improvements need to be made.
• Annual Goals: A simple way to track what you’ve accomplished for the year without having to keep up with monthly tasks!
• Offer Worksheet: Once you’ve worked out your ideal product, set up your high-ticket offer
• Sales Funnel: Lays out all of the steps you need to take from start to finish in order to make a sale, streamlining every aspect of your business so you can maximize success and conversions.
• Affiliate Tracker: Keep track of all the affiliate programs you have signed up for – how much they pay and when.
• Finances: Calculate your expenses, income, profit, and best selling product of the month here
• Launch Planner: Keep track of your ideas, plans, and tasks for launching a successful product.
• Content Planner: Create a plan for your content every month. Include what you’re launching, when you need to start promoting it, and when you need to finish it by.
• Milestones: No matter how experienced you are in business, there will always be milestones to hit. They may seem daunting at first, but tracking them all here is vital for understanding the best way to achieve your goals – so start now!
• Subscription Tracker: it will show you every single one of your subscriptions in one place (Canva, Anyword, Creative Cloud Suite, etc!)
• Pricing Tracker will allow you to keep track of all the prices you charge for your services. With this information at hand, it is much easier to decide which route to go with your business launches!
• Advertising Tracker & Stats: This is the place to keep track of all your marketing efforts and how they perform so you can figure out what methods are most successful for you.
• Notes page: Keep all of your thoughts organized with a lined notebook.

The Business, Branding, and Well-Being sections are the three pillars of the Behind The Brand Trifecta. Use this workbook to create your own Entrepreneurial Brand Leap!

As you work through The Entrepreneur's Planner, you'll develop a greater understanding of your business, what you want to achieve, and how to get there. You'll also create a roadmap for success that you can refer back to again and again. So let's get started!